Enhance current compare functionality and add the capability to print and save the comparison view for Aesthetic specialties.
Education
UX Design
Wireframes
Information Architecture
Client:
Engineering Faculty of Pontificia
Universidad Católica
Role:
UX Designer
Date:
2022
Duration:
3 months
What comes before engineering?
The Challenge
Create an intuitive pre-engineering website that serves diverse prospective students while integrating seamlessly with the university's digital ecosystem. Balance comprehensive program information with user-friendly navigation across multiple audience types. Deliver within resource constraints while ensuring future scalability.
Process
The work was done together with the project owner by implementing a double diamond and design thinking principles.
Discovery & Research
Investigated national and international STEM trends from pre-school to college, university's existing offerings, and stakeholder requirements. Synthesized findings through affinity mapping to identify key insights and opportunities.
Strategy & Definition
Define target user personas and their information needs across different media channels. Collaborated with the stakeholder to establish project scope based on user priorities, available resources, and technical constraints.
Information Architecture
Designed site structure that balanced user needs, stakeholder goals, and technical capabilities. Considered scalability and integration with the university's broader web ecosystem.
Design & Delivery
Created iterative low and medium-fidelity mockups for key site pages. Delivered comprehensive research insights and design prototypes to stakeholders.
Medium Resolution Mockups
Technical Limitations